MIlanoo Ice Cream

Indulgence in Every Scoop

Black&White partnered with Milanoo Ice Cream from the ground up, crafting the brand’s name, identity, packaging, story, and philosophy. Designed as more than just a dessert label, Milanoo was positioned as a joyful, premium indulgence. The logo and visual language balance elegance with playfulness, reflecting the smooth richness of the product. A cohesive packaging system and comprehensive brand guidelines ensure strong shelf presence, emotional connection, and consistency across retail, marketing, and digital touchpoints.